FREDERICIA, THE MODERN ORIGINAL
Travel and stay during the blog event covered by Frederica Furniture and Georg Jensen
Days fly by and although it seems like yesterday Frederica and Georg Jensen gathered a very nice group of bloggers in Copenhagen its been two weeks already. Two days with exquisite Scandinavian design and craftsmanship, interesting talks and new friendships when 14 European bloggers met up for the #ScandiDesignTour2017.
The first day of the tour started in the new Frederica showroom. The last time I was there it was way to crowded to even try capture the beauty of the space, which is situated on the top floor of the historic former Royal Mail House. The 1100 square metres spread across two floors and is the perfect setting to presents Fredericias history from its beginning in 1911 until the present day. I experienced everything from classic design icons to creative product news and an inspiring gallery with special highlights, such as Børge Mogensen’s original 2213 sofa, which for many years stood in the designer’s own home. (photo below) Frederica has always been a family owned and managed company and our tour in the showroom was held by Thomas Graversen, second generation owner of the family business and his son Rasmus Graversen. With more than 100 years of craftmanship Fredericia gives a great insight into the absolute best of Danish and international furniture design.
In 1962 Børge Mogensen designed the 2213 sofa, as a result of a space planning challenge in his own home. Not only did he make himself a unique sofa, he designed a icon that became a favorite in the most prestigious embassies and homes around the world. The sofa exhibited in Fredricias showroom is the original from Mogensens private residence, standing there from 1962-2011 when his family handed it over to Frederica. With a modern aesthetic, generous proportions, a select choice of materials and execution second to none, the sofa realises Mogensens ambitions to create the ultimate sofa. Every 2213 sofa is handcrafted and upholstered in the Frederica workshop. Quite impressive, and the original model look even more beautiful than a new one if you ask me. Lucky those who own one of these vintage icons.
The Frederica furniture collection also features newer design. They collaborate with a carefully chosen circle of international designers, all renown for their exceptional level of design integrity. The ambition of creating contemporary design that is always beautifully crafted, relevant and aesthetically intriguing are the leading guide. To create and deliver a collection they believe will be the modern originals of tomorrow. With great proudness and passion for outstanding quality. Above the Kile sofa, designed by Jasper Morrison. The Kile series is designed to seamlessly blend into the home or public spaces. The Piloti coffee tables, designed by Hugo Passos and launched in 2016 might seem simple at the first glance. However, if you look more closely you will discover subtle details that make the surface appear extra sleek with its integrated transition to the round table legs. The Piloti series includes models with different table top dimensions, and each table is supplied in two different leg heights. The versatility of the tables opens up for a wide range of possibilities and uses. Last up on the photo above is the Spine Lounge Petit, designed by Space Copenhagen. The Spine collection is one of my personal favorites from Frederica, originally designed for a Michelin Star restaurant in Copenhagen in 2011. Since then, the Spine series has proven extremely successful as a symbol of quality and craftmanship in high-end restaurants, bars and luxury retail shops throughout the world. Spine is anchored in the Nordic tradition but with a unexpected, personal twist.
The day with Frederica also included seeing the iconic Spanish Chair in the making by a craftsman from Tärnsjö Garveri. The Spanish Chair was designed by Børge Mogensen in 1958, the second chair he designed using a combination of solid wood and saddle leather. (The first chair of this kind, the Hunting Chair is shown in the first photo from above.) Mogensen designed furniture using a solid wood framework with saddle leather forming the seat and back. This methodology was inspired from medieval Spanish furniture construction, something that Mogensen would return to time and time again. The broad armrests of the chair serve as a practical place to place a glass or a cup, allowing the user to dispense with occasional tables or other furniture from the surrounding area. In doing so he achieved a more open and informal space for relaxing and conversing.The materials used for The Spanish Chair and Hunting Chair are of the finest selection and execution, from the quarter-sawn solid oak, to the vegetable tanned leathers and brass buckles. The rustic combination of materials develops a special patina that only becomes more stunning with time. The chair is by tradition made in Denmark.
Last up with the Frederica team was a visit to the design studio of Space Copenhagen.The design duo consisting of Signe Bindslev Henriksen and Peter Bundgaard Rützou make headlines with their signature style of elegant, yet classical design lines infused with a contemporary edge that emerge from intuition and emotion. For Fredericia they have designed the Spine series, mentioned above, and also the Swoon Chair (below). As one of the most elegant armchairs I know, Swoon was designed to fill the gap between a conventional lounge chair and a typical armchair – for use in lounge areas as well as private homes. The organic, yet structured design holds the seated body and provides an instant feeling of relaxation while offering excellent back support.