BLOOM BOTANICA BY GEORG JENSEN
Paid partnership with Georg Jensen
To celebrate the 20 years anniversary of one of the most popular collections by Georg Jensen, the Bloom collection, Helle Damkjær has created an extension called Bloom Botanica consisting of three vases of different size, tea light- and candle holders. The danish designer is known for using elegant and organic shapes, and for her natural sense for timelessness. Her style subtly merges a graphic and sculptural design with an artistic edge which goes perfectly together with the craftmanship and quality represented by Georg Jensen.
The original Bloom series was inspired by the blooming cherry blossoms the designer saw during her first visit to Japan. Once again Helle Damkjær has been inspired by nature and from the moment when life emerges after a long, cold Scandinavian winter. The first sprout of a seed or flower bulb suggests a moment of creation and a new beginning.
The stainless steel contrasts the organic shape and makes the vases stand out. Just as beautiful with flowers as without. A sculptural centerpiece on the table or in a windowsill, beautifully reflecting their surroundings and light in a elegant way. The designers spiritual approach makes her very aware of the power of shapes and their harmonious presence in time and space – making the Bloom Botanica collection yet another timeless series from Georg Jensen.